Kotler, P., Armstrong, G., & Machková, H. (2004). Marketing. GRADA PUBLISHING.
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Chicago Style (17th ed.) Citation
Kotler, Philip, Gary Armstrong, and Hana Machková. Marketing. Praha: GRADA PUBLISHING, 2004.
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MLA (9th ed.) Citation
Kotler, Philip, et al. Marketing. GRADA PUBLISHING, 2004.
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Warning: These citations may not always be 100% accurate.