Burns, A. C., & Bush, R. F. (2003). Marketing research: Online research applications (4th ed.). Prentice Hall.
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Chicago Style (17th ed.) Citation
Burns, Alvin C., and Ronald F. Bush. Marketing Research: Online Research Applications. 4th ed. Upper Saddle River, N.J: Prentice Hall, 2003.
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MLA (9th ed.) Citation
Burns, Alvin C., and Ronald F. Bush. Marketing Research: Online Research Applications. 4th ed. Prentice Hall, 2003.
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Warning: These citations may not always be 100% accurate.