Kotler, P. (2002). Principles of marketing (3rd European Edition.). Financial Times/Prentice Hall.
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Chicago Style (17th ed.) Citation
Kotler, Philip. Principles of Marketing. 3rd European Edition. Harlow: Financial Times/Prentice Hall, 2002.
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MLA (9th ed.) Citation
Kotler, Philip. Principles of Marketing. 3rd European Edition. Financial Times/Prentice Hall, 2002.
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Warning: These citations may not always be 100% accurate.