Slywotzky, A. J., Morrison, D. J., & Andelman, B. (2002). <The> profit zone: How strategic business design will lead you to tomorrow's profits. Mercer Management Consulting, Inc.
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Citação norma Chicago
Slywotzky, Adrian J., David J. Morrison, and Bob Andelman. <The> Profit Zone: How Strategic Business Design Will Lead You to Tomorrow's Profits. New York: Mercer Management Consulting, Inc, 2002.
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Citação norma MLA
Slywotzky, Adrian J., et al. <The> Profit Zone: How Strategic Business Design Will Lead You to Tomorrow's Profits. Mercer Management Consulting, Inc, 2002.
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Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.