rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Emotional branding
    sub title: how successful brands gain the irrational edge
  name:
    name part: Travis, Daryl
    role:
      role term: creator
  type of resource: text
  origin info:
    issuance: monographic
  language:
    language term: eng
  physical description:
    extent: xiii, 306 s.
  note: Daryl Travis (with help from Harry)
  subject:
    name:
      name part: značky výrobkov
  subject:
    name:
      name part: servis
  subject:
    name:
      name part: zákazníci
  subject:
    name:
      name part: manažment
  identifier: 0-7615-2911-X
  record info:
    record change date: 20240311125515.1
    record identifier: 0106677