Kotler, P., Keller, K. L., Manceau, D., & Dubois, B. (2009). Marketing management (13e éd.). Pearson Education.
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Chicago Style (17th ed.) Citation
Kotler, Philip, Kevin Lane Keller, Delphine Manceau, and Bernard Dubois. Marketing Management. 13e éd. Paris: Pearson Education, 2009.
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MLA (9th ed.) Citation
Kotler, Philip, et al. Marketing Management. 13e éd. Pearson Education, 2009.
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Warning: These citations may not always be 100% accurate.