APA (7th ed.) Citation
Burns, A. C., & Bush, R. F. (2014). Marketing research (7th inter. ed.). PEARSON.
Chicago Style (17th ed.) Citation
Burns, Alvin C., and Ronald F. Bush. Marketing Research. 7th inter. ed. Harlow: PEARSON, 2014.
MLA (9th ed.) Citation
Burns, Alvin C., and Ronald F. Bush. Marketing Research. 7th inter. ed. PEARSON, 2014.
Warning: These citations may not always be 100% accurate.