Percy, L., & Rosenbaum-Elliott, R. (2016). Strategic advertising management (5th ed.). Oxford University Press.
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Citação norma Chicago
Percy, Larry, and Richard Rosenbaum-Elliott. Strategic Advertising Management. 5th ed. Oxford: Oxford University Press, 2016.
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Citação norma MLA
Percy, Larry, and Richard Rosenbaum-Elliott. Strategic Advertising Management. 5th ed. Oxford University Press, 2016.
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Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.