Nagle, T. T., Hogan, J. E., & Zale, J. (2016). <The> strategy and tactics of pricing: <a> guide to growing more profitably (5th ed.). Routledge/Taylor & Francis Group.
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Chicago Style (17th ed.) Citation
Nagle, Thomas T., John E. Hogan, and Joseph Zale. <The> Strategy and Tactics of Pricing: <a> Guide to Growing More Profitably. 5th ed. Abingdon: Routledge/Taylor & Francis Group, 2016.
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MLA (9th ed.) Citation
Nagle, Thomas T., et al. <The> Strategy and Tactics of Pricing: <a> Guide to Growing More Profitably. 5th ed. Routledge/Taylor & Francis Group, 2016.
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Warning: These citations may not always be 100% accurate.