APA (7th ed.) Citation
Pavlů, D. <The> Beginnings of Market Research and Measurement of Market Advertising Effectiveness.
Chicago Style (17th ed.) Citation
Pavlů, Dušan. <The> Beginnings of Market Research and Measurement of Market Advertising Effectiveness.
MLA (9th ed.) Citation
Pavlů, Dušan. <The> Beginnings of Market Research and Measurement of Market Advertising Effectiveness.
Warning: These citations may not always be 100% accurate.