APA (7th ed.) Citation
Kopčáková, J. Basic Differences Between Advertising and Sales Promotion in the Communication Mix.
Chicago Style (17th ed.) Citation
Kopčáková, Janka. Basic Differences Between Advertising and Sales Promotion in the Communication Mix.
MLA (9th ed.) Citation
Kopčáková, Janka. Basic Differences Between Advertising and Sales Promotion in the Communication Mix.
Warning: These citations may not always be 100% accurate.