APA (7th ed.) Citation
East, R., Singh, J., Wright, M., & Vanhuele, M. (2022). Consumer Behaviour: Applications in Marketing (4th Edition.). SAGE.
Chicago Style (17th ed.) Citation
East, Robert, Jaywant Singh, Malcolm Wright, and Marc Vanhuele. Consumer Behaviour: Applications in Marketing. 4th Edition. Los Angeles: SAGE, 2022.
MLA (9th ed.) Citation
East, Robert, et al. Consumer Behaviour: Applications in Marketing. 4th Edition. SAGE, 2022.
Warning: These citations may not always be 100% accurate.