Stanton, W. J., Etzel, M. J., & Walker, B. J. (1991). Fundamentals of Marketing: Marketing Perspectives from Business Week to Accompany (9. ed.). MacGraw-Hill.
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Citação norma Chicago
Stanton, William J., Michael J. Etzel, and Bruce J. Walker. Fundamentals of Marketing: Marketing Perspectives from Business Week to Accompany. 9. ed. New York: MacGraw-Hill, 1991.
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Citação norma MLA
Stanton, William J., et al. Fundamentals of Marketing: Marketing Perspectives from Business Week to Accompany. 9. ed. MacGraw-Hill, 1991.
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Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.