Aaker, D. A., & Mader, F. (1992). Management des Markenwerts (1. Aufl.). Campus.
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Citação norma Chicago
Aaker, David A., and Friedrich Mader. Management Des Markenwerts. 1. Aufl. Frankfurt am Main: Campus, 1992.
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Citação norma MLA
Aaker, David A., and Friedrich Mader. Management Des Markenwerts. 1. Aufl. Campus, 1992.
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Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.