APA (7th ed.) Citation
Lamb, C. W., Hair, J. F., & MacDaniel, C. (1992). Principles of Marketing (1. ed.). South-Western Publ. Co.
Chicago Style (17th ed.) Citation
Lamb, Charles W., Joseph F. Hair, and Carl MacDaniel. Principles of Marketing. 1. ed. Cincinnati: South-Western Publ. Co, 1992.
MLA (9th ed.) Citation
Lamb, Charles W., et al. Principles of Marketing. 1. ed. South-Western Publ. Co, 1992.
Warning: These citations may not always be 100% accurate.