APA (7th ed.) Citation
Peter, J. P., & Donnelly, J. H. (1989). Marketing Management: Knowledge and Skills. Text, Analysis, Cases, Plans (2. ed.). Irwin.
Chicago Style (17th ed.) Citation
Peter, J. Paul, and James H. Donnelly. Marketing Management: Knowledge and Skills. Text, Analysis, Cases, Plans. 2. ed. Homewood: Irwin, 1989.
MLA (9th ed.) Citation
Peter, J. Paul, and James H. Donnelly. Marketing Management: Knowledge and Skills. Text, Analysis, Cases, Plans. 2. ed. Irwin, 1989.
Warning: These citations may not always be 100% accurate.