Dickson, P. R. (1994). Marketing Management (1. ed.). The Dryden Press.
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Chicago Style (17th ed.) Citation
Dickson, Peter R. Marketing Management. 1. ed. Fort Worth: The Dryden Press, 1994.
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MLA (9th ed.) Citation
Dickson, Peter R. Marketing Management. 1. ed. The Dryden Press, 1994.
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Warning: These citations may not always be 100% accurate.