APA (7th ed.) Citation
Weitz, B. A., & Wensley, R. (1984). Strategic Marketing: Planning, Implementation, and Control (1. ed.). Kent Publ. Co.
Chicago Style (17th ed.) Citation
Weitz, Barton A., and Robin Wensley. Strategic Marketing: Planning, Implementation, and Control. 1. ed. Boston: Kent Publ. Co, 1984.
MLA (9th ed.) Citation
Weitz, Barton A., and Robin Wensley. Strategic Marketing: Planning, Implementation, and Control. 1. ed. Kent Publ. Co, 1984.
Warning: These citations may not always be 100% accurate.