Weinstein, A. (1994). Market Segmentation: Using Demographics, Psychographics and Other Niche Marketing Techniques to Predict and Model Customer Behavior (rev. ed.). IRWIN.
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Citação norma Chicago
Weinstein, Art. Market Segmentation: Using Demographics, Psychographics and Other Niche Marketing Techniques to Predict and Model Customer Behavior. rev. ed. Chicago: IRWIN, 1994.
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Citação norma MLA
Weinstein, Art. Market Segmentation: Using Demographics, Psychographics and Other Niche Marketing Techniques to Predict and Model Customer Behavior. rev. ed. IRWIN, 1994.
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Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.