Mentzer, J. T., & Carter, F. S. (1985). Readings in Marketing Today (1. ed.). Harcourt Brace Jovanovich, Publ.
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Chicago Style (17th ed.) Citation
Mentzer, John T., and Forrest S. Carter. Readings in Marketing Today. 1. ed. San Diego: Harcourt Brace Jovanovich, Publ, 1985.
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MLA (9th ed.) Citation
Mentzer, John T., and Forrest S. Carter. Readings in Marketing Today. 1. ed. Harcourt Brace Jovanovich, Publ, 1985.
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Warning: These citations may not always be 100% accurate.