Berndt, R. (1990). Marketing 1: Käuferverhalten, Marktforschung und Marketing-Prognosen (1. Aufl.). Springer.
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Citação norma Chicago
Berndt, Ralph. Marketing 1: Käuferverhalten, Marktforschung Und Marketing-Prognosen. 1. Aufl. Berlin: Springer, 1990.
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Citação norma MLA
Berndt, Ralph. Marketing 1: Käuferverhalten, Marktforschung Und Marketing-Prognosen. 1. Aufl. Springer, 1990.
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Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.