Möller, K., & Paltschik, M. (1986). Contemporary Research in Marketing: Proceedings of the 15-th Annual Conference of European Marketing Academy (1. ed.). School of Economics.
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Cita Chicago Style (17a ed.)
Möller, Kristian, y Mikael Paltschik. Contemporary Research in Marketing: Proceedings of the 15-th Annual Conference of European Marketing Academy. 1. ed. Helsinki: School of Economics, 1986.
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Cita MLA (9a ed.)
Möller, Kristian, y Mikael Paltschik. Contemporary Research in Marketing: Proceedings of the 15-th Annual Conference of European Marketing Academy. 1. ed. School of Economics, 1986.
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