Heřman, K. (1990). Marketing: Teorie a praxe (1. vyd.). LOTOS.
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Chicago Style (17th ed.) Citation
Heřman, Karel. Marketing: Teorie a Praxe. 1. vyd. Pardubice: LOTOS, 1990.
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MLA (9th ed.) Citation
Heřman, Karel. Marketing: Teorie a Praxe. 1. vyd. LOTOS, 1990.
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Warning: These citations may not always be 100% accurate.