Zikmund, W. G., & D'Amico, M. (1993). Marketing (4. ed.). West Publishing Company.
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Chicago Style (17th ed.) Citation
Zikmund, William G., and Michael D'Amico. Marketing. 4. ed. St. Paul: West Publishing Company, 1993.
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MLA (9th ed.) Citation
Zikmund, William G., and Michael D'Amico. Marketing. 4. ed. West Publishing Company, 1993.
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Warning: These citations may not always be 100% accurate.