Hardy, K. G., & Magrath, A. J. (1988). Marketing channel management: Strategic planning and tactics. Scott, Foresman and Company.
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Chicago Style (17th ed.) Citation
Hardy, Kenneth G., and Allan J. Magrath. Marketing Channel Management: Strategic Planning and Tactics. Glenview: Scott, Foresman and Company, 1988.
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MLA (9th ed.) Citation
Hardy, Kenneth G., and Allan J. Magrath. Marketing Channel Management: Strategic Planning and Tactics. Scott, Foresman and Company, 1988.
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Warning: These citations may not always be 100% accurate.