Bowersox, D. J. (1980). Management in marketing channels. McGraw-Hill Book Company.
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Chicago Style (17th ed.) Citation
Bowersox, Donald J. Management in Marketing Channels. New York: McGraw-Hill Book Company, 1980.
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MLA (9th ed.) Citation
Bowersox, Donald J. Management in Marketing Channels. McGraw-Hill Book Company, 1980.
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Warning: These citations may not always be 100% accurate.