Scott, J. D., Warshaw, M. R., & Taylor, J. R. (1985). Introduction to marketing management: Text and cases (5. ed.). RICHARD D. IRWIN, INC.
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Chicago Style (17th ed.) Citation
Scott, James D., Martin R. Warshaw, and James R. Taylor. Introduction to Marketing Management: Text and Cases. 5. ed. Homewood: RICHARD D. IRWIN, INC, 1985.
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MLA (9th ed.) Citation
Scott, James D., et al. Introduction to Marketing Management: Text and Cases. 5. ed. RICHARD D. IRWIN, INC, 1985.
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Warning: These citations may not always be 100% accurate.