APA (7th ed.) Citation
Assael, H. (1985). Marketing management: Strategy and action. Kent Publishing Company.
Chicago Style (17th ed.) Citation
Assael, Henry. Marketing Management: Strategy and Action. Boston: Kent Publishing Company, 1985.
MLA (9th ed.) Citation
Assael, Henry. Marketing Management: Strategy and Action. Kent Publishing Company, 1985.
Warning: These citations may not always be 100% accurate.