Cita APA (7a ed.)
Krishna, A., Currim, I., & Shoemaker, R. Consumer perceptions of promotional aktivity.
Cita Chicago Style (17a ed.)
Krishna, A., I.S Currim, y R.W Shoemaker. Consumer Perceptions of Promotional Aktivity.
Cita MLA (9a ed.)
Krishna, A., et al. Consumer Perceptions of Promotional Aktivity.
Precaución: Estas citas no son 100% exactas.