Cita APA (7a ed.)
Perreault, W. D., Jr, & McCarthy, J. E. (1990). Applications in Basic Marketing: Clippings from the Popular Business Press. Richard D.Irwin.
Cita Chicago Style (17a ed.)
Perreault, William D., Jr, y Jerome E. McCarthy. Applications in Basic Marketing: Clippings from the Popular Business Press. Homewood: Richard D.Irwin, 1990.
Cita MLA (9a ed.)
Perreault, William D., Jr, y Jerome E. McCarthy. Applications in Basic Marketing: Clippings from the Popular Business Press. Richard D.Irwin, 1990.
Precaución: Estas citas no son 100% exactas.