Cita APA (7a ed.)
Assael, H. (1990). Marketing. Principles and Strategy. The Dryden Press.
Cita Chicago Style (17a ed.)
Assael, Henry. Marketing. Principles and Strategy. Chicago: The Dryden Press, 1990.
Cita MLA (9a ed.)
Assael, Henry. Marketing. Principles and Strategy. The Dryden Press, 1990.
Precaución: Estas citas no son 100% exactas.