Documenti analoghi: The Battle of the Home vs. the Foreign: Analysis of Consumer Ethnocentrism in the Context of the Country of Origin Effect
- Interpretation Options for Measuring Consumer Ethnocentrism Based on the Standardized CETSCALE
- An Innovative Pilot Study of Ethnocentrism in the Context of Visual Elements in Marketing Management
- <The> Role of Consumer Ethnocentrism in the Behaviour of Young Slovaks
- Consumer Ethnocentrism: Comparison of Slovakia and the Czech Republic
- Exploring Consumer Ethnocentrism and Country-of-Origin Effects among Filipino Gen Z
- Ethnocentric Tendencies of Consumer Behaviour and Its Influence on the Perception of Private Labels
Autore: Čvirik, Marián, 1992-
Autore: Burzová, Simona, 1999-
- Dopady environmentálnej migrácie na medzinárodný obchod bakalárska práca
- Celebrity Branding diplomová práca
- Vplyv celebrít na nákupné správanie generácií Y a Z
- Consumer Ethnocentrism in Terms of Influencer Marketing
- Generational Differences in the Influence of Opinion Leaders on Consumer Behaviour: an Exploratory Study of Generations X, Y and Z
- Celebrity v marketingu očami Generácií Y a Z: postoje a súčasné trendy