<The> handbook of online marketing research [knowing your customer using the net]
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
New York
McGraw-Hill, Inc.
2001
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| Subjects: | |
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| LEADER | 00000nam$a2200000$$$4500 | ||
|---|---|---|---|
| 001 | 0010282 | ||
| 005 | 20240313132947.7 | ||
| 020 | |a 0-07-136114-6 | ||
| 041 | 0 | |a eng | |
| 044 | |a US | ||
| 245 | 1 | 0 | |a <The> handbook of online marketing research |b [knowing your customer using the net] |c Joshua Grossnickle, Oliver Raskin |
| 264 | 1 | |a New York |b McGraw-Hill, Inc. |c 2001 | |
| 300 | |a xxi, 433 s. | ||
| 610 | 2 | 0 | |a prieskum trhu |
| 610 | 2 | 0 | |a zber dát |
| 610 | 2 | 0 | |a trh |
| 610 | 2 | 0 | |a trh elektronický |
| 610 | 2 | 0 | |a analýza trhu |
| 610 | 2 | 0 | |a testovanie výrobkov |
| 610 | 2 | 0 | |a marketing |
| 610 | 2 | 0 | |a stratégia marketingová |
| 610 | 2 | 0 | |a konkurencia trhová |
| 610 | 2 | 0 | |a rating obchodný |
| 100 | 1 | |a Grossnickle, Joshua | |
| 700 | 1 | |a Raskin, Oliver | |