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Euromanažment prípadové štúdie

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Bibliographic Details
Main Author: Füzyová, Ľubica
Corporate Author: Ekonomická univerzita v Bratislave. Fakulta podnikového manažmentu
Other Authors: Hanika, Helmut, Kršáková, Zuzana
Format: Book
Language:Slovak
Published: Bratislava Vydavateľstvo EKONÓM 2004
Subjects:
manažment
eurozóna
právo pracovné
právo sociálne
trh vnútorný
pohyb tovaru
antidumping
obmedzenie dovozu
obmedzenie vývozu
marketing mix
trh spoločný
výrobky
ceny
distribúcia
komunikácia
stratégia marketingová
spotrebitelia
štúdie prípadové
Európa
Európska únia
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