Marketingová komunikácia
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| Main Author: | |
|---|---|
| Format: | Book |
| Language: | Slovak |
| Published: |
Bratislava
KO&KA spol. s r.o.
1998
|
| Edition: | 2. vyd. |
| Subjects: | |
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MARC
| LEADER | 00000nam$a2200000$$$4500 | ||
|---|---|---|---|
| 001 | 0033811 | ||
| 005 | 20240111125629.9 | ||
| 020 | |a 80-7152-007-1 | ||
| 041 | 0 | |a slo | |
| 044 | |a SK | ||
| 245 | 1 | 0 | |a Marketingová komunikácia |c Helena Labská |
| 250 | |a 2. vyd. | ||
| 264 | 1 | |a Bratislava |b KO&KA spol. s r.o. |c 1998 | |
| 300 | |a 92 s. | ||
| 610 | 2 | 0 | |a komunikácia marketingová |
| 610 | 2 | 0 | |a reklama |
| 610 | 2 | 0 | |a podpora predaja |
| 610 | 2 | 0 | |a práca s verejnosťou |
| 610 | 2 | 0 | |a predaj |
| 100 | 1 | |a Labská, Helena | |