Consumer behavior buying, having and being
Enregistré dans:
| Auteur principal: | |
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| Format: | Livre |
| Langue: | anglais |
| Publié: |
Upper Saddle River
Pearson/Prentice Hall
2006
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| Édition: | 7th ed. |
| Sujets: | |
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| LEADER | 00000nam$a2200000$$$4500 | ||
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| 020 | |a 0-13-218694-2 | ||
| 041 | 0 | |a eng | |
| 044 | |a US | ||
| 245 | 1 | 0 | |a Consumer behavior |b buying, having and being |c Michael R. Solomon |
| 250 | |a 7th ed. | ||
| 264 | 1 | |a Upper Saddle River |b Pearson/Prentice Hall |c 2006 | |
| 300 | |a xviii, 654 s. | ||
| 610 | 2 | 0 | |a správanie spotrebiteľa |
| 610 | 2 | 0 | |a spotrebitelia |
| 610 | 2 | 0 | |a komunikácia |
| 610 | 2 | 0 | |a reklama |
| 100 | 1 | |a Solomon, Michael R. | |