Economic Indicators of Selected Marketing Communication Tools as a Part of Corporate Information System
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| Format: | Book Chapter |
| Language: | English |
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| LEADER | 00000naa$a2200000$$$4500 | ||
|---|---|---|---|
| 001 | 0060437 | ||
| 005 | 20240502083143.1 | ||
| 041 | 0 | |a eng | |
| 044 | |a RS | ||
| 245 | 1 | 0 | |a Economic Indicators of Selected Marketing Communication Tools as a Part of Corporate Information System |c Miroslava Szarková, Katarína Máziková |
| 100 | 1 | |a Szarková, Miroslava, 1951- | |
| 700 | 1 | |a Máziková, Katarína | |