Machine Learning Methods for the Market Segmentation of the Performing Arts Audiences
Segmentácia publika (obecenstva) hereckého umenia. Segmentácia geografická sociodemografická, psychografická, segmentácia podľa správania, podľa benefitov... Strojové vzdelávanie, algoritmy a segmentácia trhu. Vývoj stratégie pre automatickú trhovú segmentáciu. Empirické hodnotenie. Výsledky.
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