Alsop, R. J. (2004). <The> 18 immutable laws of corporate reputation: Creating, protecting & repairing your most valuable asset. Kogan Page.
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Citação norma Chicago
Alsop, Ronald J. <The> 18 Immutable Laws of Corporate Reputation: Creating, Protecting & Repairing Your Most Valuable Asset. London: Kogan Page, 2004.
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Citação norma MLA
Alsop, Ronald J. <The> 18 Immutable Laws of Corporate Reputation: Creating, Protecting & Repairing Your Most Valuable Asset. Kogan Page, 2004.
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Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.