Nation branding concepts, issues, practice
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| Autres auteurs: | |
|---|---|
| Format: | Livre |
| Langue: | anglais |
| Publié: |
Oxford
Elsevier Butterworth-Heinemann
2008
|
| Collection: | Marketing
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| Sujets: | |
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MARC
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| 020 | |a 978-0-7506-8349-4 | ||
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| 245 | 1 | 0 | |a Nation branding |b concepts, issues, practice |c Keith Dinnie |
| 264 | 1 | |a Oxford |b Elsevier Butterworth-Heinemann |c 2008 | |
| 300 | |a xxiv, 264 s. | ||
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