<The> pricing and revenue management of services <a> strategic approach
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| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Abingdon
Routledge
2008
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| Series: | Routledge advances in management and business studies
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| Subjects: | |
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MARC
| LEADER | 00000nam a2200000 4500 | ||
|---|---|---|---|
| 001 | 0143927 | ||
| 005 | 20240312115931.3 | ||
| 020 | |a 978-0-415-55195-3 | ||
| 020 | |a 0-415-55195-1 | ||
| 041 | 0 | |a eng | |
| 044 | |a GB | ||
| 245 | 1 | 0 | |a <The> pricing and revenue management of services |b <a> strategic approach |c Irene C.L. Ng |
| 264 | 1 | |a Abingdon |b Routledge |c 2008 | |
| 300 | |a 174 s. | ||
| 490 | 1 | |a Routledge advances in management and business studies | |
| 830 | 0 | |a Routledge advances in management and business studies | |
| 610 | 2 | 0 | |a služby |
| 610 | 2 | 0 | |a politika cenová |
| 610 | 2 | 0 | |a oceňovanie |
| 610 | 2 | 0 | |a nákup |
| 610 | 2 | 0 | |a spotreba |
| 610 | 2 | 0 | |a riziko |
| 610 | 2 | 0 | |a príjmy |
| 610 | 2 | 0 | |a ceny |
| 610 | 2 | 0 | |a riadenie |
| 100 | 1 | |a Ng, Irene C.L. | |