Conceptualizing the brand as the value: approaches and methods to its valuation
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| Natura: | Capitolo di libro |
| Lingua: | inglese |
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| 005 | 20240502072649.3 | ||
| 041 | 0 | |a eng | |
| 044 | |a SK | ||
| 245 | 1 | 0 | |a Conceptualizing the brand as the value: approaches and methods to its valuation |c Lenka Pčolinská |
| 100 | 1 | |a Pčolinská, Lenka | |