Pricing strategies and price based on the brand equity diplomová práca
Saved in:
| Main Author: | |
|---|---|
| Corporate Author: | |
| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Bratislava
2012
|
| Tags: |
No Tags, Be the first to tag this record!
|
MARC
| LEADER | 00000nam$a2200000$$$4500 | ||
|---|---|---|---|
| 001 | 0157615 | ||
| 005 | 20240318114605.0 | ||
| 041 | 0 | |a eng | |
| 044 | |a SK | ||
| 245 | 1 | 0 | |a Pricing strategies and price based on the brand equity |b diplomová práca |c Monika Balogová ; školiteľ: Eleonora Fendeková |
| 264 | 1 | |a Bratislava |c 2012 | |
| 300 | |a 79 s. | ||
| 100 | 1 | |a Balogová, Monika | |
| 700 | 1 | |a Fendeková, Eleonora, 1952- | |
| 710 | 2 | |a Ekonomická univerzita v Bratislave. Ústav medzinárodných programov | |