Financial Services Marketing in the Era of Online Social Networks Sites: The Case of Insurance Marketing
Online Social Network Sites (OSNSs) - ich úloha v komerčnom poistení maloobchodu. Teoretická analýza využiteľnosti OSNS ako distribučného a komunikačného kanálu v poisťovniach. Aplikovateľnosť záverov v marketingu iných finančných služieb.
Saved in:
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book Chapter |
| Language: | English |
| Subjects: | |
| Tags: |
No Tags, Be the first to tag this record!
|
Similar Items: Financial Services Marketing in the Era of Online Social Networks Sites: The Case of Insurance Marketing
- <The> service outputs of the marketing channels for furniture in Slovakia
- Growth and Changing Distribution Channels in the German Life Insurance Market
- Marketing Channels in the Context of Alternative Food Networks
- Contemporary issues in marketing channels
- Marketing channels and strategies
- Key aspects of logistics for online store and multi-channel distribution