Retail marketing in the internationalization process
Saved in:
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book Chapter |
| Language: | English |
| Subjects: | |
| Tags: |
No Tags, Be the first to tag this record!
|
MARC
| LEADER | 00000nla a2200000 4500 | ||
|---|---|---|---|
| 001 | 0169776 | ||
| 005 | 20240502072936.5 | ||
| 041 | 0 | |a eng | |
| 044 | |a SK | ||
| 245 | 1 | 0 | |a Retail marketing in the internationalization process |c Viera Čihovská, Marta Pavliková |
| 610 | 2 | 0 | |a marketing |
| 610 | 2 | 0 | |a stratégia marketingová |
| 610 | 2 | 0 | |a maloobchod |
| 610 | 2 | 0 | |a obchod medzinárodný |
| 610 | 2 | 0 | |a internacionalizácia |
| 100 | 1 | |a Čihovská, Viera | |
| 700 | 1 | |a Pavliková, Marta | |