Etika v marketingu dizertačná práca
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| Main Author: | |
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| Corporate Author: | |
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| Format: | Book |
| Language: | Slovak |
| Published: |
Bratislava
[1997]
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MARC
| LEADER | 00000nam a2200000 4500 | ||
|---|---|---|---|
| 001 | 0193930 | ||
| 005 | 20240104091741.9 | ||
| 041 | 0 | |a slo | |
| 044 | |a SK | ||
| 245 | 1 | 0 | |a Etika v marketingu |b dizertačná práca |c Eva Hanuláková ; školiteľ: Štefan Harna |
| 264 | 1 | |a Bratislava |c [1997] | |
| 300 | |a 136 s. | ||
| 610 | 2 | 0 | |a etika |
| 610 | 2 | 0 | |a marketing |
| 610 | 2 | 0 | |a reklama |
| 610 | 2 | 0 | |a marketing mix |
| 100 | 1 | |a Hanuláková, Eva, 1964- | |
| 700 | 1 | |a Harna, Štefan | |
| 710 | 2 | |a Obchodná fakulta EU. Katedra marketingu | |