Brands with a conscience how to build a successful and responsible brand
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| Other Authors: | , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
London
Kogan Page
2016
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| Subjects: | |
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MARC
| LEADER | 00000nam a2200000 4500 | ||
|---|---|---|---|
| 001 | 0222049 | ||
| 005 | 20231215114600.3 | ||
| 020 | |a 978-0-7494-7544-4 | ||
| 041 | 0 | |a eng | |
| 044 | |a GB | ||
| 245 | 1 | 0 | |a Brands with a conscience |b how to build a successful and responsible brand |c edited by Sandra Horlings, Nicholas Ind |
| 264 | 1 | |a London |b Kogan Page |c 2016 | |
| 300 | |a 224 s. | ||
| 610 | 2 | 0 | |a značky |
| 610 | 2 | 0 | |a podnikanie |
| 610 | 2 | 0 | |a modely podnikateľské |
| 610 | 2 | 0 | |a stratégia podnikateľská |
| 610 | 2 | 0 | |a politika podnikania |
| 610 | 2 | 0 | |a štúdie prípadové |
| 700 | 1 | |a Horlings, Sandra | |
| 700 | 1 | |a Ind, Nicholas | |