Importance of Strategic Management of SMEs in E-commerce
Elektronický obchod ako oblasť záujmu podnikateľov a akademických pracovníkov k zvyšovaniu konkurencieschopnosti podnikov. Hodnotenie dôležitosti determinantov stratégie a strategického manažmentu v dlhodobom rozvoji malých a stredných podnikov, ktoré obchodujú predovšetkým elektronicky.
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| Format: | Buchkapitel |
| Sprache: | Englisch |
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