Location-Based Marketing Geomarketing and Geolocation
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| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
London
ISTE
2020
|
| Edition: | 1st Edition |
| Series: | Information systems, Web and Pervasive Computing Series
|
| Subjects: | |
| Tags: |
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MARC
| LEADER | 00000nam a2200000 4500 | ||
|---|---|---|---|
| 001 | 0267137 | ||
| 005 | 20230118125232.6 | ||
| 020 | |a 978-1-78630-580-0 | ||
| 041 | 0 | |a eng | |
| 044 | |a GB | ||
| 245 | 1 | 0 | |a Location-Based Marketing |b Geomarketing and Geolocation |c Gérard Cliquet, with the Collaboration of Jérôme Baray |
| 250 | |a 1st Edition | ||
| 264 | 1 | |a London |b ISTE |c 2020 | |
| 300 | |a 234 s. | ||
| 490 | 1 | |a Information systems, Web and Pervasive Computing Series | |
| 830 | 0 | |a Information systems, Web and Pervasive Computing Series | |
| 610 | 2 | 0 | |a marketing |
| 610 | 2 | 0 | |a lokalizácia |
| 610 | 2 | 0 | |a priestor |
| 610 | 2 | 0 | |a geografia |
| 610 | 2 | 0 | |a technika |
| 610 | 2 | 0 | |a softvér |
| 610 | 2 | 0 | |a správanie spotrebiteľa |
| 610 | 2 | 0 | |a marketing mix |
| 610 | 2 | 0 | |a obchod |
| 610 | 2 | 0 | |a maloobchod |
| 610 | 2 | 0 | |a telefón mobilný |
| 610 | 2 | 0 | |a báza dát |
| 610 | 2 | 0 | |a riziko |
| 100 | 1 | |a Cliquet, Gérard | |