Analysing Farmers’ Intention to Adopt Web Marketing Under a Technology-Organisation-Environment Perspective: A Case Study in Italy
Faktory, ktoré ovplyvňujú zámer talianskych farmárov prijať webový marketing ako inováciu pre obchodné účely. Predstavenie a aplikácia rámca: technológie-organizácia-prostredie. Užitočnosť a pripravenosť zákazníkov používať dané technológie ako hlavný činiteľ.
Guardado en:
| Autor principal: | |
|---|---|
| Otros Autores: | |
| Formato: | Capítulo de libro |
| Lenguaje: | inglés |
| Materias: | |
| Etiquetas: |
Sin Etiquetas, Sea el primero en etiquetar este registro!
|
Ejemplares similares: Analysing Farmers’ Intention to Adopt Web Marketing Under a Technology-Organisation-Environment Perspective: A Case Study in Italy
- Web technology and farmers
- Joint adoption of microcomputer technologies: an analysis of farmer's decision.
- Farm Technology Adoption by Smallholder Farmers in Ghana
- The Path to Smart Farming: Profiling Farmers' Adoption of Technologies in Türkiye
- Understanding the impact of Internet Access on Farmers’ Willingness to Participate in Farmer Professional Cooperatives
- Attitudes of the Portuguese farmers to the EU Common Agricultural Policy